Your next favourite celebrity may be a digital person, or a financial advisor

In June 2022, Simon Gong, also known as Gong Jun, one of China's most well-known celebrities, released a new music video

 Weibo, the nation's equivalent of Twitter, saw the video quickly garner 15 million views.

 The event, however, also stood out for another reason that perhaps only keen-eyed fans would have observed

The vocalist in the video wasn't Gong himself; instead, it was a computer clone made by Baidu, an artificial intelligence-powered "digital human."

Likewise, the lyrics and melody were generated by AI, marking the recording as China’s first AI-generated content music video

Businesses recently concentrated on offering 24-hour services, especially the media and entertainment sector

 And as digital humans increasingly populate other sectors like retail, health care, and finance